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The Insights app now also shows notifications

4 minutes
Gepost op 04-05-2023
door Joyce van Galen

Are you too on the look-out for more insight into average prices and auction prices? The 'Insights' app gives you as a grower instant insight into your price and market trends and helps you determine your sales strategy. Insights recently gained a notification function that can keep you updated of your daily prices via e-mail and a popup. Read on and see if Insights has potential for your organisation too!

Insights: this is what you can do with it

Daily, immediately after the auction, your clock prices (including prices for clock pre-sales), auction positions and numbers will be visible. You can then compare these results in one overview with the average prices of other suppliers. Insights also helps you set a suitable price for your direct trade and defines your sales strategy.

New: Notifications via e-mail or pop-up

From now on, you can receive price information via e-mail immediately after the auctioning or via a pop-up message from Insights. This keeps you instantly informed of your price trends. These notifications will at a later point also be extended to include whatsapp messages. Want to know more? Find out more on the Insights website.

Useful to know: Use Insights during the season. 
The subscription can be cancelled monthly.

Martien Röling - Product Owner Insights

Is Insights the same as Floriday?

No, Insights is an app on Floriday. You take out a separate subscription for this. You do need a Floriday account for this, as Insights is an app that you add to your Floriday account. Insights is also available to buyers, in Power BI.


Insights free, light and basic

Insights is available in three versions; Free, Light and Basic.

  • Insights Free is free and is integrated into Floriday itself. This gives you instant insight into your own sales.
  • Insights Light also gives you a clock summary, a timeline report after the end of the auctioning and a comprehensive overview of your own sales results in dashboard. In addition, it is easy to create reports from this information. Cost for this is €29 pcm.
  • Insights Basic gives you a market view in addition to the above. This lets you follow all auctioned products and the price setting. Cost for this is €58 pcm.*

Tip: when using Insights for the first time, the first month is free! You can cancel subscription monthly, so very convenient if you are active in certain seasons.

Visit https://insights.floriday.com to find out all about this handy app on Floriday.

* Price- member-suppliers Royal FloraHolland. Suppliers pay €87 pcm.

How can you sign up for Insights?

  1. Go to this link for Insights and click on 'sign up'
  2. Log in with your Floriday login and password
  3. From now on, Insights will be available as an app in your Floriday App store

When signing up for Insights, you can choose from 2 packages: Insights light and Insights basic.

Floriday App store

In addition to its own features in the platform, Floriday also allows you to work with apps. These are available via the Floriday App store. Growers and buyers can subscribe to various apps here. 

Floriday is part of Royal FloraHolland

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